iAd or AdMob for iPhone/iPad development?

malkist picture malkist · Aug 2, 2010 · Viewed 13.8k times · Source

Is there still a point to use AdMob? Has it been or will it be banned by Apple? Is there an third-party interface solution that allows me to switch between the services later on server side?

Answer

Luc Wollants picture Luc Wollants · Jan 12, 2012

In fact it is very easy to use both even in the same application!

You can find a detailed explanation at this site: http://www.apptite.be/tutorial_mixing_ads.php

But in-short the idea behind it is to:

  1. Create an iAd banner and an Admob banner in viewDidLoad
  2. Only the iAd banner gets registered
  3. When iAd fails Admob banner gets registered
  4. If iAd would become active again, the Admob banner will disappear

It even uses a sliding effect to hide and show the advertisements in the bottom of the screen.

So far I can't give a correct number on the revenue, but I can say that the fill rate for iAd is around 30% and for Admob around 95%

Hope this helps you out!

Regards, Luc