improper advertising identifier [IDFA] usage

ios app-store-connect
sssss picture sssss · Apr 10, 2014 · Viewed 45.1k times · Source

I'm submitting ios game to app store.

xcode gives me error Improper advertising identifier [IDFA] usage. Your app contains the Advertising Identifier [IDFA] API but you have not indicated its usage on the Prepare for Upload page in iTunes Connect.

How to fix this? Any help appritiated.

Answer

rishabh picture rishabh · May 5, 2014

Everything has come to its usual state now. Simply upload your binary as you've been doing this while, and broadly classify IDFA in two categories:

  1. publisher: You use third-party ad-networks library to display ad. Choose the 1st option in IDFA -> "Serve advertisements within the app". You're a publisher since you show ads, but do not perform advertising for your own app.

  2. Advertiser: You use third-party libraries to track conversions for your app, as well as track 'goals' in your app. You directly do not show ads in your app. Choose the 2nd & 3rd option in IDFA -> "Attribute this app installation to a previously served ad". AND "Attribute an action taken within this app to a previously served advertisement".

  3. Mixed: You track conversions for your app, as well as display ads in your app. Choose all three options.

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