Google Tag Manager tag is fired but event does not show up in Google Analytics Real Time Events Tab

ledzee picture ledzee · Dec 18, 2015 · Viewed 11k times · Source

I have created a tag which fires when the click url contains certain words. When I view the website in GTM debug mode the tag is getting fired. But the event is not getting captured on Google Analytics Real Time Events.

The following is the screenshot of my tag and trigger.

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Will the real time events in Google Analytics not show until I publish the changes in GTM?

Answer

Ruslan Konygin picture Ruslan Konygin · Dec 23, 2015

What the possible problems you may have(as you are saying your tag is firing and IP was not filtered in GA:

  • Your tracking ID for GA is incorrect(or you are checking data in the wrong GA property): your tag config looks correct, so data should be sent to GA(as you are saying GTM trigger works fine);
  • Trigger name is hidden, but looks like trigger type is "Click". Make sense to check if option "Wait for tags" was enabled. If this option is disabled and after click user redirecting on another website page, GTM may not have enough time after click and before redirection to send data to GA. And your tag will fire, but data will not be received to GA.