What should I use: bulk e-mails (with MailChimp) or transactional e-mails(with Mandrill)?

email mailchimp mandrill
sites picture sites · Jun 24, 2013 · Viewed 16.9k times · Source

I read MailChimp is to send bulk emails and Mandrill for transactional emails.

I am not so familiar with these terms. Can I have bulk transactional emails when I have a lot of users? or does bulk emails apply just when I sent one copy to many users?

My app is sending emails a few because is new, but it could grow. Will I be sending bulk emails when application grows? event if these emails are transactional?

What is a transactional email?

Answer

John picture John · Jun 24, 2013

Transactional emails are typically non-marketing emails. Usually they are a thank you, confirmation, invoice, receipt etc. Something that is related to a transaction your customer made. General newsletters or promotional/sales emails (anything sent in bulk to a list) is not transactional.

Here is Mailchimp's What is transactional email link

Related questions

How to remove *|MC_PREVIEW_TEXT|* from email title using Mailchimp and or Mandrill

I have created an email template which includes merging tags on MailChimp which then gets published to Mandrill. When my script runs and I receive email, as you can see, |MC_PREVIEW_TEXT| appears in the title. I have searched …

Read More
Mandrill Emails not reaching any mailbox, but Mandrill showing status 'Delivered'

Mandrill does not offer any support. I've sent them many tickets, but still no answer. I hope someone here will help me out. I'm sending emails through SMTP. I'm able to send few thousand emails in start, but after few …

Read More
SPF Configuration for Mandrill and MailChimp?

I am planing to use both Mandrill and MailChimp for my website, and I`m trying to set up the crazy SPF DKIM for both of them. At same time still keep my own email flowing In and Out :) My …

Read More